Can You Match These Sports Brands to Their Slogans?


By: J. Reinoehl

6 Min Quiz

Image: YouTube

About This Quiz

JUST DO IT! We're not telling you to run on the treadmill or pump a little iron, but you should definitely take this quiz! From all the sports brands making an appearance in your shopping malls, can you match them to their slogan?

The world of athletics has come a far way, and with it, sports brands were created. In cities like ancient Rome, sports began with racing and wrestling. The athletic world would grow to include soccer, golf, basketball and tons of other sports. As these increased in number and popularity, the need for proper equipment grew as well. This would help birth the idea of sports brands.

While competitors needed their equipment, many fans also just wanted to wear the same gear as their favorite athlete. Brands like Nike, Adidas, and Under Armour would rise to the top by creating products that celebrity athletes could use to increase their skill and fans could buy to emulate them. Although many of these brands rely on their products to speak for themselves, many of them have slogans that help propel them to the front of the business.

Who could forget Shia LaBeouf yelling "JUST DO IT!" Which company boasted their slogan "I Will" with NBA All-Star Steph Curry, golfer Jordan Spieth, and dancer Misty Copeland?

From Adidas to Brooks to Converse, can you match these sports brands to their slogan?

SHOOT! Let's see if you'll score.

What company uses the slogan “Greatness is within”?

“Champions keep playing until they get it right.” –Billie Jean King, former #1 tennis player in the world


What company uses the slogan “Forever faster”?

After working together in the family company for years, Adi Dassler and Rudolf Dassler began arguing. The split the company in half and formed Puma and Adidas in the late 1940s. The split even spawned a symbolic soccer game between the rivals in 2009.


What company uses the slogan “More win”?

“There may be people that have more talent that you, but there’s no excuse for anyone to work harder than you do.” –Derek Jeter, professional baseball shortstop


What company uses the slogan “Impossible is nothing”?

Adolf “Adi” Dassler originally tried to register the brand as “Addas,” but there was a German children’s shoe company with that name already in existence. He added the “I” and “adidas” were born.


What company uses the slogan “Power style”?

“Success is where preparation and opportunity meet.” –Bobby Unser, former automobile racer


Which of the following is the slogan for Russell Athletic?

Benjamin Russell began Russell Athletic in 1902, but it didn’t start its athletic line until 1938, when it produced pants for basketball, baseball and football.


What company uses the slogan “It’s in the game”?

“The road to success runs uphill.” –Willie Davis, former American football defensive end in the NFL


What company uses the slogan “Just do it”?

Carolyn Davidson designed the iconic Nike swoosh when she was a graphic design student in need of cash. An accounting professor, Phil Knight, hired her initially to design charts and graphics for his side job, running Blue Ribbon Sports. When Knight decided to strike out on his own, he had her design the logo and paid $35 for it—eventually giving her stock in the company and a logo-diamond ring.


What company uses the slogan “Go out there”?

“Sports do not build character. They reveal it.” –John Wooden, former basketball guard and coach


What company uses the slogan “Is it in you”?

Gatorade was actually very expensive to make in 1965, when Dr. Robert Cade first created it for the Florida Gators football team. One batch cost about $43, which is equivalent to about $325 today. The first drink was so bad that some vomited after trying it, but Mary Cade suggested adding lemon juice to improve the flavor.


What company uses the slogan “Be your own champion”?

“Champions aren’t made in the gyms. Champions are made from something they have deep inside them—a desire, a dream, a vision.” –Muhammad Ali, American professional heavyweight boxer


What company uses the slogan “The worldwide leader in sports”?

ESPN sits on 123 acres in Bristol, Connecticut. It is 80% owned by ABC (whose parent company is indirectly Disney) and 20% owned by Hearst.


What company uses the slogan “Your passion is our obsession”?

“My coach said I run like a girl, and I said if he ran a little faster, he could, too.” –Mia Hamm, former women’s professional soccer midfielder and forward


Which of the following is a slogan for Reebok?

Initially, brothers Jeff and Joe Foster wanted to name the company “Mercury,” but when they brought the name to the patent agent, he told them it was already registered. He advised them to think of a name like “Kodak,” that meant nothing. Joe went through the dictionary and discovered a “rhebok” was a light gray South African gazelle, and it was also the only name of ten they brought to the agent that cleared.


What company uses the slogan “Power to push”?

“You were born to be a player. You were meant to be here. This moment is yours.” –Herb Brooks, American hockey player and U. S. Olympic hockey coach in 1980, when the team won gold


What company uses the slogan “Rugby’s original brand”?

Gilbert was one of the first suppliers for Rugby school, where William Webb Ellis is credited with creating the game. He flagrantly disregarded the rules of football (soccer) - he picked up the ball and ran with it.


Which of the following is a Spalding slogan?

“If you train hard, you’ll not only be hard, you’ll be hard to beat.” –Herschel Walker, American football running back


What company uses the slogan “Run happy”?

In 2014, Brooks moved from a downtown office park to an artsy neighborhood three miles north of Seattle. They chose the space because it was close to the best running trails, placing them closer to the area where their customers would be.


What company uses the slogan "Don’t wear it. Use it”?

“Run when you can; walk if you have to; crawl if you must—just never give up.” –Dean Karnazes, American ultramarathon runner


Which company uses the slogan “Sound mind, sound body”?

ASICS is an acronym of the Latin phrase "Anima sana in corpore sano," which means “a sound mind in a sound body.” Mr. Kihachiro Onitsuka first made ASICS in his living room in Kobe, Japan, in 1949, but the company quickly grew much larger and expanded to the United States by 1977.


What company uses the slogan “The #1 ball in golf”?

“They call it golf because all the other four-letter words were taken.” –Ray Floyd, American Hall of Fame golfer


Which of the following is a slogan for Saucony?

Initially, running sneakers had a piece of cardboard between the upper and the midsole to prevent it from getting destroyed and add stability. Saucony was the first company to introduce a sneaker without this and called it a “slip-lasted” shoe.


What company uses the slogan “Live the search”?

“Wiping out is an under-appreciated skill.” –Laird Hamilton, American big-wave surfer


“Protect this house” is a slogan for which company?

Kevin Plank founded Under Armour in 1996, because he didn’t like the way undershirts became soaked with sweat and weighed athletes down. Although he is American, he chose the British spelling of “Armour” because the phone number 888-4RMOUR looked better to him than 888-44RMOR.


Which company has the slogan “Own the moment”?

“You miss 100% of the shots you don’t take.” Wayne Gretzky, former professional ice hockey centerman


Which of the following is Converse’s slogan?

Converse first made rain boots. When they switched to sneakers, they stuck with the design. The 2017 Chuck II Converse looks and feels very similar to the 1917 version.


What company uses the slogan “Become legendary”?

“Just play. Have fun. Enjoy the game.” –Michael Jordan, former basketball shooting guard


Which company has the slogan “LOVE/hate. This is the ______ _______”?

The NB1, introduced in 2011, allows you to customize the colors of your tennis shoe and some of the materials from which it is made (mesh, synthetic, reflective, suede). With 17 different parts and up to 12 colors, there are over 58 quadrillion combinations that can be made.


What company uses the slogan “Play with it. Or against it”?

“Baseball is 90% mental. The other half is physical.” –Yogi Berra, former American professional baseball catcher


Which of the following is a slogan for Wheaties?

Wheaties first put pictures of athletes on the back and side of their boxes, but in 1958 decathlete Bob Richards became the first athlete with his picture on the front. Gymnast Mary Lou Retton was the first female athlete to appear on the front, but she didn’t make it there until 1986.


Which company has the slogan “Never stop exploring”?

“It took me seventeen years to get three thousand hits in baseball. It took one afternoon on the golf course.” –Hank Aaron, former American Major Baseball League right fielder


What company uses the slogan “Tennis runs in our blood”?

Pierre Babolat originally made strings for musical instruments and sausage casings, when he was approached in 1875 to make natural gut strings for a new sport Walter Wingfield invented. Babolat’s great-great-grandson, Eric Babolat, is still at the head of the company.


What company uses the slogan “The mark of a pro”?

“Baseball is like driving: It’s the one who gets home safely that counts.” –Tommy Lasorda, former American professional baseball pitcher and manager


What company uses the slogan “Make it bright”?

Diadora is one of a handful of companies that releases “limited edition” shoe styles. These shoes are designed to attract the attention of those who will buy all the extras and then resell them on eBay. Although Diadora makes nothing from the resale of their shoes, it does create brand awareness for them.


Which of the following companies asks you to “Hydrate responsibly”?

“You can’t put a limit on anything. The more you dream, the farther you get.” – Michael Phelps, most decorated Olympic swimmer of all time (with 28 medals)


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